Wednesday, 25 September 2013

Crazy, Stupid, Love (2011) Film Trailer Analysis


http://www.youtube.com/watch?v=8iCwtxJejik

In the ‘Crazy, Stupid, Love’ trailer we see two different representations of men. The first is played by Steve Carell. He is  playing the husband/father figure which you would think would give him a role of power and authority, but it doesn’t. The first clip we see of him is in the car with his wife, discussing their broken marriage, I would expect the camera angles to be higher on him making him more powerful but instead its quite equal, giving the woman a sense of equality as his wife. When sitting at his desk he’s shown from a low angle making him seem quite powerless as a man. He doesn’t have the stereotypical representation of what the media thinks a man should be. 
An then we see the character played by ryan gosling - the postmodern metrosexual yet masculine man. The camera angles go up his body giving him a lot of power and leverage. You see that he’s well dressed with smart shoes and a suit jacket, his look is very ‘cut and clean. He is an example of the metrosexual man. The first few shots we see of him he is with a different woman, and for each time he is shown at a higher angle from them representing his power over them. The women are shown at a bar, with alcohol and sexualised by their clothing and hair/makeup.
We then see a change in Steve Carell’s character, who changes from his boring role to also metrosexual, influenced by Gosling’s character. After this transformation the way he is presented is totally different. In on clip you see him walking into a bar. Now he has a higher camera angle showing his new power and to prove he has the power every woman in the bar is now staring at him. This clip sexualises both men and women to influence both male and female readers of the text.

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